Total Retail - Innovation Key to Neiman Marcus’ Growth Strategy - video

Innovation Key to Neiman Marcus’ Growth Strategy

Scott Emmons, head of Neiman Marcus’ innovation lab, and his team work to stay ahead of the technological trends that will shape the retail industry's future. For example, Neiman's iLab developed the memory mirror to help shoppers compare and share the clothes they try on in dressing rooms. In this interview from last week's Retail Innovation Lounge event in Dallas, Emmons discusses what's on the horizon for Neiman Marcus as well as the impact technology has had on the traditional brick-and-mortar retail industry.